Career Opportunities
Drakefield is growing fast and is always looking to recruit talented people.
Marketing/Business Development - ongoing opportunities
Opportunities are available for talented and enthusiastic individuals with experience in marketing and business development. Please forward a CV and covering letter to jane.morris@drakefieldinsurance.co.uk
Online Marketing Assistant - May 2008
Online Marketing Assistant responsible for monitoring and reporting the day to day paid search activity for our multiple brands on Google, Yahoo and MSN.
Support online marketing activity including email campaigns, affiliate programmes, aggregator activity and website updates.
You will have a demonstrated enthusiasm for the internet/online marketing and an eye for detail.
This new opportunity is due to the continuing expansion of the company and the marketing team and the need for additional dedicated online expertise.
Principal Accountabilities
Paid search – day to day monitoring & reporting on Google, Yahoo & MSN campaigns. Including bid management, writing & testing creative, reporting & analysing results.
Email marketing – creating html emails, setting up campaigns for broadcast and monitoring results.
Website editing & updates – content updates and editing across all our websites.
Affiliate marketing and aggregators - including monitoring competitors as well as creating and supplying relevant copy, tracking links and logos.
Nature & Scope
This position is ideal for someone who is passionate about online and is keen to develop their skills, learn from other professionals and work with a substantial marketing budget. The position will grow and develop with the right candidate.
Personal Qualities
Committed, enthusiastic, self-motivated professional, with an eye for detail, who also has an interest in strategy and is able to see the bigger picture. Ability to manage own time and meet deadlines. Good sense of humour, enjoys working as a key part of a team.
Entry Level Requirements
• Graduate or relevant online qualification
• A demonstrated enthusiasm for the internet/online marketing
• An understanding of paid search marketing.
• Demonstrate good mathematical skills and a highly analytical mind
• Demonstrate a good eye for detail and thorough approach to work
• Good standard of written English
• Ability to communicate effectively and build relationships with agencies
• Ability to manage own workload and meet deadlines
Other desirable skills
• Basic html/dreamweaver skills
• Experience of creating graphics & logos for the web
• Good excel skills
Established Level Requirements
• Complete and pass Google Professional exam.
• Manage & monitor search campaigns on a day to day basis.
• Use own initiative and judgment to make day to day decisions on search and other online marketing.
• Understand how the business works and the impact of decisions made on profitability.
• Maintain awareness of outside market conditions, regulatory requirements and competitor activities
How to apply
Please a CV and covering letter to jane.morris@drakefieldinsurance.co.uk




